FAQ’s for Adwords accounts
Ans. Answer here.…
Ans. This amount may depend on the prices from your audit, that Google will charge. Highly competitive industries will cost more per click. We will make a recommendation based on your Cost per click for the keywords you select, however, the minimum we would recommend would be $10-$15 per day.
Answer: PPC means: Pay per Click. Adwords campaigns are PPC campaigns, meaning you only pay when somebody clicks on your ad. Doing a PPC audit before you start your AdWords campaign is highly advisable as it will help you to identify areas that you need to focus on and as you continue, will help you to identify areas where you can improve your campaign.
Answer: Google likes to price CPC based on industry competition. We have no say in the outcomes of this prices, but we do have strategies we can put in place to get the best
Ans. Any campaign can be started and paused at any time, however, it is advisable to let it run for at least 3 months in which you can test, analyse and adjust your campaigns to have a clear history of data to determine whether AdWords is a suitable marketing strategy for your product.
Ans.We have a direct debit system that we set up for all our monthly management accounts, including AdWords. We will provide you with a link to Ezypay (who we currently use as our direct debit provider). You will need to read through the terms and conditions of Ezypay and then set up your account accordingly. You can choose to have the money deducted from your Credit Card or your Bank account.
Ans. Your management fee will be a set fee of $250 per month which is payable to Concept Designs and Marketing. Your Google budget can be whatever you choose it to be and is set up within your Google account. The amount you choose to pay to Google will depend on your marketing budget and what every click will cost you. If your cost per click for your product is high because of competition, you may need a higher Google Adwords budget in order to make sure enough people click on your ad and you can get a good ROI. Once you have set your budget within your Google account the cost may fluctuate a little and can be either a little under or a little over your set budget. This is because your daily budget may not be exactly dividable by your cost per click.
Answer: We will need to know that you would like to pause your campaign one week before, in order to pause our accounting system for your account.However, please keep in mind, Google do take the money from your account on a set date every month. With this in mind, they need 30 days notice. If you have passed this date, Google will still take the amount from your credit card, but any unused amounts will sit in your account until you start up your campaign again.
Ans. Any unused money will sit there in your Google account for you to use at another time.
Answer: We have set up an online direct debit sign up. All our monthly subscription services run though this system. To sign up please visit the following website and fill in your details. Your amount will automatically be deducted each month.
