LinkedIn Questionnaire

Step 1 of 4

Background Information and Profile Information
LinkedIn Lead Generation — Basic Account Information
Profile Link
Email:
Password
In the past or recently, has there been any issues or red flags in regard to your LinkedIn account? Please elaborate.
Have you upgraded to a LinkedIn Premium Account?
- Yes
- NO
LINKEDIN LEAD GENERATION – Client offer
Is there any giveaway or offer that you can provide your target audience?
- Yes
- No
This might be an e‑book, checklist or free webinar for example.
If Yes please provide any necessary information. We can build this into our communication scripting.
Is there an offer with imagery that is suitable for an image based LinkedIn post. If so, please advise.
If there is no offer currently suitable for a LinkedIn post, do you have ideas around this that we can use to design an offer?
- what would you like to see included?
Please provide us with details and we will design something professional.

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LINKEDIN LEAD GENERATION — Images
It is necessary to have your background image and headshot image on your profile. It is even more important to have a professional headshot for your profile. Do you have images that you can send us or would you like us to introduce you to a headshot photographer? We have a few that we can highly recommend. When it comes to your background image, we can design this for you, as part of your optimisation process. Please send us any imagery that you would like us to include.
Background Image — what would be a suitable image to appeal to your audience.
Max. file size: 256 MB.
Or link for background images (Dropbox or Google drive)
Upload your headshot images
Max. file size: 256 MB.
Or link for headshot images (Dropbox or Google drive)
LINKEDIN LEAD GENERATION – Lead nurturing
Do you have an existing email marketing system (EG. MailChimp)? We put your LinkedIn connections directly into this email system.
- Yes
- No
Note, for the existing email system, we would like to setup a dedicated list for connections generated on LinkedIn so that we can nurture them specifically around the LinkedIn connection. This process includes 4 — 6 weeks of relevant communication.
After this point the connections should join the regular mailing list to ensure they are continuously nurtured and remain top of mind. Depending on the email marketing system, we may need some technical help during this set up process, or have your supplier set this up for us. If you are using some of the popular email marketing systems, in most cases we are able to set this up ourselves.
Please provide logins for this email marketing system
System website
Login Email
Password
We won’t be able to start the campaign without this information.
IMPORTANT INCLUSION INFORMATION
To help streamline the efficacy of your social media efforts, it is highly recommended that you provide blog ideas with this briefing document so that our copywriting team may begin with your content creation. Please send through between four and six ideas for the coming month, and remember that you are welcome to contact us should one or more of your ideas no longer have relevance, or if you would like to change a particular idea for whatever reason. — Assisting in this way will greatly help move the process along for your campaign. If you want to send through links of similar blogs along with your blog ideas, so that we may have a better understanding of the type of content you want to include or emulate, please feel free to send them also.
Blog Ideas

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LinkedIn Questionnaire

LinkedIn Questionnaire

Step 1 of 4

Background Information and Profile Information

LINKEDIN LEAD GENERATION – Client offer

LINKEDIN LEAD GENERATION – Profile Summary Creation

LINKEDIN INDUSTRY CODES — please select the codes which apply

LINKEDIN LEAD GENERATION — Images

LINKEDIN LEAD GENERATION – Lead nurturing

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